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BE - Digital Content Expert

Your future role

Do you know how to improve the digital customer experience for our exclusive customer group? Then we are looking for you! As a star in digital communication and with your knowledge of digital content, you are constantly working on increasing the number of leads and creating the best online experience for our customers.

Your responsibilities

As a Digital Content Expert, you are responsible for the creation and continuous optimisation of the content. Therefore, you actively contribute to customer satisfaction, attracting new customers and the brand experience of our digital channels, including the website, social media (Facebook, LinkedIn) and e-mail. Together with the (Digital) Marketing Experts and data analysts, you collect useful insights that you then translate into attractive content.


Your primary responsibility is the Belgian market. You will work closely together with colleagues from France, Germany and The Netherlands on specific topics that will be further developed from the perspective of the "One Private Bank".


As part of the e-commerce team, you will work on, among other things:

  • Optimising and expanding the content on the website in CMS Tridion and wordpress.
  • Copywriting
  • Campaigns (nationwide)
  • Social Media
  • E-mail marketing
Your future employer

ABN AMRO Bank Belgium specialises in Private Banking, Corporate Banking and is the market leader in the Diamond sector. From our headquarters in Berchem and Ghent, and offices in Antwerp, Hasselt, Brussels, Courtrai, Bruges and Tournai, we are actively building a modern, innovative and sustainable bank that is close to its clients. We offer innovative products and services to both individuals and companies.


ABN AMRO Bank NV Belgium belongs to the ABN AMRO Bank NV Group, one of the largest banks in the Netherlands. Internationally, we have a leading position in a number of specialised markets such as Private Banking, Corporate & Institutional Banking, Diamond & Jewellery and Wealth Management.

Your profile
  • At least 3 years of relevant experience as an online content specialist;
  • Knowledge of and experience with CMS (experience with Tridion and WordPress is an advantage);
  • You like to use your creativity to turn complex information into attractive texts;
  • SEO knowledge, experience with social media and email are an advantage;
  • You work in a structured and independent way;
  • You strongly believe in the “client first” approach;
  • You are data- and result-driven;
  • You are a team player;
  • Excellent knowledge of Dutch, French and English – all spoken and written.
Our offer

ABN AMRO attaches great importance to personal development. For us, this also means a great deal of responsibility and scope for entrepreneurship. Of course, this includes a good salary and excellent terms of employment (such as meal vouchers, a broad group insurance package and flexible working).

Do you recognize yourself in this profile?

Then upload your CV and motivation letter into our platform and send an e-mail to   

We would like to meet you!

Gelijke kansen voor iedereen
Het succes van onze organisatie staat of valt met de kwaliteit van onze mensen en de ideeën die zij hebben. Echt verrassende inzichten en innovatieve oplossingen voor onze klanten ontstaan door een samenspel van culturen, kennis en ervaring. Daarom is diversiteit voor onze organisatie ontzettend belangrijk. Om ervoor te zorgen dat alle collega’s binnen ABN AMRO hun kwaliteiten kunnen ontplooien, stimuleren we een inclusieve cultuur waarin iedereen zich betrokken en gewaardeerd voelt.

Antwerp, N/A, BE

Plaatsingsdatum:  27-okt-2020
Requisition ID:  39360

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